Objects of Desire

Passionately delivering distinctive items to complete your look and inject the wow into your wardrobe.

Objects of Desire

Add a touch of stardust to your look and inject the wow into your wardrobe.

SHOP NOW

SK's Travel Kit

Step into a world where the Mind, Body, and Soul come together to form the essence of Serra’s uniqueness. Serra’s Secrets is your gateway to exclusive experiences and insights designed to inspire and elevate your lifestyle.

SK's Travel Kit

'You never really know a woman until you see her jewelry’. Rock by GS is a young and disruptive jewelry brand founded by Ghada El Sokkari Sultan in 2019.

SHOP NOW

SK x Art of Heritage

Serra Kirdar x Art of Heritage is a capsule collection of modern, easy-to-wear pieces designed with the spirit of a. woman who effortlessly straddles both East and West in mind...

Shop now

The Ramadan Edit

Celebrate the spirit of Ramadan with our curated edit of timeless elegance, meaningful gifting and pieces designed for every special moment.

SHOP NOW